We are proud to announce that, as of 2025, we are associate members of ESMA, a recognized global organization that, for more than 49 years, has brought together the world’s leading distributors and manufacturers in the mass consumer goods industry.
As part of our membership, we participated in the ESMA 2025 Convention, held in Parma, Italy, an event that brought together leaders from more than 200 global companies committed to the sustainable growth of the sector.
The convention was chaired by Anna Margaritelli, president of ESMA 2024-2025 and Barilla’s Export Director.
Zumi Salinas, Director of Corporate Strategy, and Eduardo Chavez L., Director of Sales, attended on our behalf.
This alliance reaffirms our trajectory of more than 96 years as a benchmark in distribution management and marks a milestone in our commitment not only to raise our standards in Latin America, but also to generate real value through products of excellence and a positive impact on Peruvian households.
We continue to grow. We continue to connect. We continue to build a better future together.

CUSTOMER SERVICE
(01) 611 2888
servicioalconsumidor@yichang.com.pe



